When we were on our trip on southern part of Ecuador looking for the origin of the traditional "the healing water", we met Don Miguel and his family. He is an independent farmer who makes a living out of growing the herbs used in the healing water infusion.
It was an incredible experience! But we learned how tough is to be a farmer in Ecuador. Their livelihoods are affected by their lack of access to bigger markets.
We decided to start Waku to share "the healing water" with the world while helping farmers like Don Miguel to improve their livelihoods by cutting the middleman and buying our ingredients directly from them at fair-trade prices.
Our dream is to create a brand that customers really LOVE by sharing traditions from our country, Ecuador, and make a bigger impact on more families, like Don Miguel's family. As we keep growing, we'll have more resources to really help our farmers improve their livelihoods
WE CONSIDER OUR FARMERS A CRUCIAL PART OF OUR COMPANY AND OUR CLOSE FRIENDS.
WAKU WOULD NOT BE POSSIBLE WITHOUT THEM.